KNOW YOUR STEEL.
BUILD WITH CONFIDENCE.
Steel is more than just metal. It’s the foundation of safety, longevity,
and trust. At 24C, we simplify the buying journey with
knowledge, quality and purpose.
Steel is more than just metal.
It’s the foundation of safety, longevity, and trust.
At 24C, we simplify the buying journey with knowledge, quality and purpose.
50+
Years Legacy of the
Parshwanath Group
1M+
Projects Served across
Western India
6+
Leading Brands
under one roof
3
Generations of
expertise and trust
CONCEPT
24C isn’t just another steel outlet. It’s a bold reimagination of steel retailing in India. Backed by the Parshwanath Group, 24C simplifies the steel buying experience for engineers, architects, builders, homeowners, contractors, fabricators, and dealers. In a space often driven by guesswork and price wars, we offer clarity: the right product for the right use.
We believe steel buyers deserve more than a price quote — they deserve guidance, quality, and confidence. That’s the 24C promise: informed decisions, trusted products, and human support — every step of the way.
CONCEPT
FOUNDERS NOTE
Steel is everywhere—our homes, schools, and industries; yet often seen as just another bill item. At 24C, we aim to change that. Born from three generations of steel legacy, 24C bridges the gap between material quality and market awareness. By uniting engineers, architects, and contractors, we create a community where knowledge guides choices, trust is rebuilt, and steel is valued for both strength and purpose.
-KASHMIRA OSWAL
Founder, 24C
PURPOSE
Our purpose is to bridge the gap between trust and knowledge in India’s steel retail space.
Empowering consumers, builders & contractors to make informed choices
Educating retailers on grades, applications & brand value
Offering a multi-brand
retail experience under one
roof
Introducing the next generation of steel buyers to branding, quality, and digital convenience
OUR PRODUCT PARTNERS
We proudly bring India’s top steel brands under one roof
JOIN OUR COMMUNITY
We proudly bring India’s top steel brands under one roof
VOICES FROM THE FIELD
24C makes steel shopping simple, trustworthy, and transparent. The guidance we received in selecting the right grade was invaluable. A refreshing change from traditional retail.
24C brings trust back into steel buying. We knew exactly what we were getting — the right grade, the right brand, and the right guidance.
WHY WE ARE DIFFERENT
Unlike traditional steel retail that is price-driven and unorganized, 24C changes the game.
Curated multi-brand experience choosing what’s right for you
Education-first approach videos, guides, and expert advice
Community-driven trust building long-term relationships
ARTICLES & INSIGHTS
Stay updated with expert insights, innovations, and practices from the world of steel.
CONTACT US
We would love to hear from you. Let’s get in touch!